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Wednesday, December 25, 2013

IWOTY 2013

Gopinath Mavinkurve

Towards the end of each year, it has become a popular practice that is been put in place in recent times that western lexicographers and ‘language watch’ organizations like the Oxford University Press (OUP), Merriam Webster Dictionary, Global Language Monitor and the American Dialect Society, do announce their chosen “Word Of The Year” (WOTY).

As a keen observer of language trends, one has been keeping an eye on the announcements in the last decade or so.  While some of the WOTYs  announced by the have taken me by surprise, some others have been just what one expected would make it to the winning post.  The process of choosing the coveted word from among contenders for the honour appears to be methodic and even participatory democratic.  Contenders vying to be the WOTYs are also put up by some language societies on their websites for a few weeks inviting the public at large to vote for their choice for the top slot, while some relying on language experts on their staff rolls to select the winner.

For example, the WOTY 2013announced by Oxford Dictionaries is “Selfie”,a term for clicking a picture of oneself or oneself with someone you met, acommon practice due to the front-and-rear cameras provided in modernsmartphones.   More about the method of choosing the word in this link here.  The runners-up can be found in this link here. Oxford had announced “Omnishambles” asthe WOTY 2012, a state of shambles all over, reflective of the financial andpolitical scene, from which the globe struggles to recover even to this day!

Merriam Webster has declared “science” as their choice for the WOTY 2013.  The method employed has been the words that users of their online dictionary looked up on their website.  More about it inthe link here. 

Global Language Monitor has announced “404” as the WOTY 2013 and “Toxic Politics” as the Phrase of the Year 2013. Details in this link

The American Dialect Society has yet to chose their WOTY 2013. It had chosen “hashtag” as their WOTY 2012.  Hashtag is a ‘#’ placed before a word or phrase on Twitter (and now FB too!) which sorts out tweets by clicking on the hashtag.

From the above, it is obvious that words that have made it are either newly coined ones to reflect the changing times or at times, existing ones that have become popular again due to current events.  In any case, they have caught the imagination of the public at large and have made it to the popular charts in their years of reckoning.  Clearly one finds that while the WOTYs announced do reflect the socio-economic realities of the western world, they do not necessarily reflect the times and moods of people of India.

It is with this fact in mind that one wonders why cannot we have our own Indian Language watch organization that puts up some contenders for the Indian Word Of The Year (IWOTY) for us to select from?  So when I posed this question on my blog a few years ago, my friends and ardent blog followers suggested me to do this each year until some reputed organization picks up the idea on a larger national scale.

Some of the past potential IWOTYs that have featured in my blog in the past few years:

Kolaveri – Outrage in our contemporary word that featured in the “Kolaveri Di” a song by Dhanush that became viral in 2012.  Besides the ‘heart-breaking’ rage from his prospective life partner, that earned it the popularity it deserved,  the apparent outrage on social media circuits about the state of national affairs.

Anna / Annagiri – Team Anna’s high-pitch campaign for a  Lok Pal Bill seeking trial of corruption at top level and several other measures found news channels beaming the fast-unto-death threats as a tool of modern satyagraha being termed as “Annagiri”.   Although not everyone agreed that a Lok Pal Bill would be a panacea for all our political ills, it gained support merely due to the widespread misuse of the power vested in our political leaders and one agreed that they ought to be independently investigated without political interference of their bosses.

Lok Pal – “Lok Pal” had became a popular term earning a mention in various published articles consequent to the campaigns of Team Anna.

Scamayana – Scams in India had grown to epic proportions, which prompted Indians to expect the chronicling of the current scams which could be called “Scamayana” for future generations to refer to and take note of. An era that would better be done with and dusted, though.

Below are some of the contenders that could don the “IWOTY 2013” cap this year.  Readers may suggest more worthy contenders for IWOTY to my email id g_mavinkurve@hotmail.com

Modi-fication – The anointment of Modi as the PM candidate for the BJP has brought prospects of the Modi-fication of the Nation – a term used to imply that the progress of Gujarat model and the ideas of an Industry-friendly Chief Minister could well be spread across the nation with this development.  Although this is an existing word suggesting change, what makes it a pun is the prospective PM candidates name itself!  The nation awaits the results of this announcement with bated breath, but change seems to be what most Indians want and some kind of change is inevitable!

Aam Aadmi – The word, Hindi for common man, is back in the fray with renewed vigour ever since the Aam Aadmi Party clinched a sizeable number of seats in the Delhi State elections, albeit falling short of being called a ”clean-sweep of the new broom”.  The common man himself is back in the reckoning. The power of the mainstream media, the impact of the social media platforms like Twitter and Facebook, the manner in which the common man’s opinion is becoming increasingly important is apparent.  The word is gaining prominence for all these factors as it is for this fledgling political party which has just tasted its first success.

Laal Batti – The Red Beacon on cars signifying that the persons travelling are “privileged” persons bestowed with special privileges at public places.  It is becoming a common feature to find reports in the news media about the kith and kin of the “High-and-Mighty” to claim special treatment at Toll Nakas, Customs clearance gates and such other public amenities.   Besides being misused by others who are not even remotely related to the public servants, who are currently eligible for this treatment, it is now in question whether such preferential and discriminatory treatment should be even be made to those in power? Lal Batti is not just about the Red Beacon on the car, more about all special privileges. Arvind Kejriwal has refused Z-Category Security, A bungalow in New Delhi  and of course any other privilege that could be called a “Laal-Batti” treatment and shown exemplary leadership. But will other Mantris follow his example?  Giving up the Laal-Batti status is not such an easy thing to do, apparently!   

Siballed –  Social Media users found themselves in a tight spot while commenting or ‘liking’ posts that usually showed the ruling party or those at the helm in bad light.  Although freedom of speech has been largely enjoyed by Indians in mainstream and other media, there was a move by Kapil Sibal to amend Section 66A of the Information Technology Act to punish anyone posting anything “offensive” on the internet or social media sites like Twitter or FB  and removing “offensive content” forthwith!  Users who found some of their posts struck down or hauled up by the police were said to have been “Siballed”.

Mango Man – This comical translation of the ‘Aam Aadmi’ is a contender by itself. The term is widely in use in social media circles, playing upon “Aam” being a Hindi pun meaning both common and mango!  This term also receives favour by Yours Truly, due to the Mango-connection that my surname bears:

Mavinkurve means “Mango Basket” in Kannada, apparently. 
That makes me the “Original Mango Man”, doesn’t it?